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FCB Returns to the Beer Business With Michelob Ultra Win
FCB is back in the beer category after winning Michelob Ultra's North American account. The Interpublic Group shop, which lost longtime client MillerCoors in 2012, bested several finalists, including...
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Can Kraft Macaroni & Cheese Market Itself As Healthful?
Can Kraft Macaroni & Cheese credibly market itself as healthful? That's a core question behind new TV and digital ads from Crispin Porter + Bogusky that tout the brand's protein quotient ("nine...
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Vote for the Best GIFs of the Year From These 55 Insane Nominees
It's the moment you've been waiting for—the 2015.GIFYS. What are the .GIFYS, you might ask? They are, obviously, an awards show for the best animated GIFs on the Internet—as nominated by a panel of...
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1840s Prospectors Find the Mother Lode of Liquid Gold in CP+B's First...
Kraft has changed how it defines consumers who eat Velveeta, from age and gender (millennial males) to mindset (fun people who like to indulge). As such, new ads for Velveeta Shells & Cheese...
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Ad of the Day: Meet Charles Schwab's New Intelligent, Nonhuman Pitchman
Charles Schwab gets replaced by a robotic pitchman in Crispin Porter + Bogusky's new campaign introducing a digital platform called Schwab Intelligent Portfolios. A stylized, British-accented, boxy...
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Wieden + Kennedy is the 4th Agency to Take on Sprite in 3 Years
Sprite has shifted its creative business in the U.S. again—this time to the New York office of Wieden + Kennedy, according to sources involved in the decision. W+K, a Coca-Cola roster shop that...
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The 5 Best Moments From This Year's AAF Hall of Fame Dinner
The annual American Advertising Federation Hall of Fame dinner this year was as earnest as it was funny, as inductees spoke as passionately about their families as their peers. In all, eight people...
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Here's the Story Behind Those Idiotic 'Plastique' High-End Plastic Pants
Maybe you saw the billboard, or the documentary about Frank La Rant, or the lookbook. If so, you were probably disappointed to learn that Plastique, the high-end plastic pants supposedly designed by...
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Why Domino's Went Nuts and Wrote Hundreds of Tweets Almost Entirely in Pizza...
On Tuesday, Domino's flooded its Twitter feed with a heap of tweets written almost completely in pizza emojis. They looked like sentences. They were even punctuated. Not only that, but Domino's had...
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Ads About Veteran Suicide Show Heartbreaking Photos of the Homes Where They Died
With Memorial Day on Monday, here's a look at a sad and remarkable ad campaign from Crispin Porter + Bogusky for Mission 22, an initiative the agency started to raise awareness of veteran suicide....
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Hotels.com Created a Facebook Autoplay Ad That's Infinitely Better Without Sound
For brands and content creators, Facebook's autoplay videos have become a mystical chalice bearing bountiful views—as long as you don't mind your clips airing in silence. Instead of expecting users to...
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Why More Companies Today Are Embracing Wellness
Even Don Draper meditates. And when he does, the fictional ad titan comes up with a seminal feel-good commercial for Coca-Cola that teaches the world to sing in perfect harmony. Should everybody be...
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Infiniti Spoofs the Highway Flirting From National Lampoon's Vacation, With a...
Infiniti recreates the "flirting on the highway" scene from National Lampoon's Vacation with one of that 1983 film's original stars (not Chevy Chase, unfortunately) in this Crispin Porter + Bogusky ad...
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These Emoji Flashcards From Domino's Will Teach You How to Talk to Your Kids
These days, if you can't understand emojis, life is not worth living. But there is hope, thanks to an "Emoji Literacy" campaign from Domino's and Crispin Porter + Bogusky. As you might recall, CP+B...
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Hotels.com Buried a Giveaway in the Fine Print of a TV Ad to Reward People...
Hotels.com has a marketing mission that, as far as client mandates go, is pretty fun: Find surprising ways to use standard ad buys. For example, earlier this summer the booking site put a twist on...
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Andrew Keller Is Out at Crispin Porter + Bogusky After 5 Years as CEO
Andrew Keller is leaving Crispin Porter + Bogusky after the agency eliminated his roles as both executive creative director and CEO. Keller's exit follows the March appointment of Lori Senecal to the...
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Grey Gets Holiday Season and Pre-Super Bowl Campaigns for Best Buy
Best Buy has selected Grey New York to handle two upcoming campaigns, one for its critical holiday sales season and the other supporting home theater offerings in January in the run-up to the Super...
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Letter to the Editor: CP+B's Chuck Porter Clarifies Comment on Andrew...
There was an article written last week on Adweek.com about Andrew Keller leaving this agency that can use some clarification. Specifically, there was a quote from Lori Senecal to the effect that if...
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Former Account Exec Returns to CP+B to Help the Agency's Biggest Office...
A former account executive at Crispin Porter + Bogusky is rejoining the company as managing director in Boulder to help the agency's largest office handle additional growth. Devin Reiter is returning...
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Twitter Verified a Pumpkin Spice Latte But Not Captain Obvious. He's...
Captain Obvious doesn't like Twitter telling him he's not real. Even though, you know, he's technically not.Like many avid Twitterers, he's on a quest to be verified by the network. But Twitter is not...
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